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Dive into articles on web design, marketing , brand case studies, business and more.
Connecticut Small Business Branding: How to Build a Local Brand That Stands Out
Looking to make your small business stand out in Connecticut? Whether you're based in Hartford, New Haven, or anywhere in between, building
SEO Mistakes That Are Killing Your Website
Search Engine Optimization (SEO) is essential for driving organic traffic and improving your website's visibility. However, many businesses
PIXELWISE
Feb 9
The Importance of UX in a Website for Business Success
In today’s digital world, a business’s website is often the first point of contact with potential customers. A well-designed website isn’t j
PIXELWISE
Feb 9
Why Your Website Matters: The Crucial Role of Design, Accessibility, and Professional Maintenance
A well-designed website does more than just look good; it enhances user experience, builds trust, and drives conversions. A cluttered, outda
PIXELWISE
Sep 4, 2024
Make Your Brand Stand Out With Giphy
Giphy is a great way in for your brand as it lets you create unique, ownable sticker & GIF content that fans will use naturally. And, best p
PIXELWISE
Apr 8, 2022
Why is Corporate Branding & Identity a big deal?
When you hear the names of big brands such as Apple, Coca-cola, Nike, Yale, Adidas, and Target, what comes to mind?
PIXELWISE
Oct 27, 2021
SEM, The new way of Marketing
Search engine marketing, or SEM, has become increasingly important in marketing.
PIXELWISE
Oct 25, 2021
Facebook Ads And The Myths in 2021
Every day, there's a new article on Facebook Ads. Case in point, this one right here.
Given how powerful the advertising platform is, there
PIXELWISE
Apr 28, 2021
The Magic Behind A Brand Name
The name of a company is one of the most important ways to set a good first impression for the customer. It needs to be catchy, memorable, a
PIXELWISE
Apr 27, 2021
Is Your Brand Emotional Enough?
The goal of emotional branding in mobile apps is to shape how your brand is perceived by your users.
PIXELWISE
Apr 26, 2021
What is UX Design?
X design in simple terms is the work dedicated to helping a user or viewer have a pleasant experience through a digital product or website.
PIXELWISE
Apr 9, 2021
The "Cancelled" Culture
Before the pandemic, all business owners we worked with believed they needed to transform, not just optimize, their businesses with digital
PIXELWISE
Mar 24, 2021
Digital Leads & Impressions, How They Help Physical and Online Businesses
When developing digital marketing strategies, each client may need a different set of research tools.
PIXELWISE
Mar 18, 2021
Content VS Engagement
Everyone knows that the kingdom secret is very satisfying these days, but what steps and attention do you need to focus on to make it sing?
PIXELWISE
Mar 16, 2021
The importance of Data & Campaigns
Where to start? This seems to be the most common hurdle when looking to kick off a successful data-driven campaign.
PIXELWISE
Mar 12, 2021
Is TikTok For Businesses? That Depends!
Which up until recently was the case. However, the ever-growing number of users has many advertisers/business owners.
PIXELWISE
Mar 10, 2021
Marketing & Economics in 2021
Our unconscious dominates us, and we make decisions in a much more emotional way than in a logical way. That's where the famous MENTAL TRI
PIXELWISE
Feb 11, 2021
Do Not Market-Isolate Your Business
There is no reason for any business to market-isolate themselves due to the current health crisis around the world. It is not capitalism, no
PIXELWISE
Apr 9, 2020
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