Branding & Identity
Founded by a team of young veterinarians, Vetama became one of its first to communicate wellness and companionship with not only young and vibrant vibes but also increasing its marketshare and popularity among older generations and target audience that they did not have in mind to target.
VISUALS THAT POP!
From the logo, to the thick letters, the bright "pop" colors and the quirky illustrations, Vetama's visual identity was designed to provide warmth, friendliness and energy to its unique audience.
With a unique approach and a bold personality, this brand demonstrates the care and dedication they take towards their passion, animal care.
Vetama's identity is defined through our traditional method of brand definition, which is market and branding placement, to ensure their brand communicates with the right audience.
A BRAND DNA THAT SPEAKS VOLUME
The warmth and youthfulness of Vetama's identity reaches and retains a greater percentage of customers by communicating companionship, love, care, and friendship to their customers.
As a result of the new identity and design elements, Vetama's mission statement and promotional value on the market can be clearly seen. With a straightforward name and approach, the brand fearlessly stands for its beliefs.
The goal is to articulate and showcase unique design and illustration choices to resonate with a diverse range of audiences.